The question is this: What happens when a client dose not show up for a meeting to book or learn about your services? If the shoe was on the other foot the client would tell all their friends your services are unreliable & they should not book you. They would say how rude that is & how could you. The idea of being polite should always be top of mind but sometimes we as services need think about this as well. If the client sets a meeting and then decides not to meet and dose not tell you, then they would do this with anyone. Do you tell your wedding network not to engage in business with these folks? If it happens once but they get back to you in a week then cut them some slack, life happens & you should think about that. If how ever they reschedule & do it again then that is cause for concern. There is a good possibility they might forget to pay you. What ever the case the point is we all work hard and want to do the right thing with communication. A possible client that does not respect that is not a safe bet.
I think the wedding industry is at a point where we almost need to make sure the client who wants to book our services know, that it is not O.K. to waste our time by not doing the simplest of things like a phone call that they cannot make the meeting. I think it should be said out right if they do a “No Call/No Show” that the price of services may go up or that you will not contract with them. Of course if they have a solid reason like health or family that would be different plus that would mean they would emailed or called you within the next week. The big thing is time is money and the time at the beginning of a wedding business relationship is most important to build trust.